Consumers Still Pretty Suspicious About Social Media Marketing, Forrester Survey Finds Mar 21st

Forrester has put out a new digital marketing report, off the back of a survey of more than 58,000 online consumers, looking at how brands can better sell themselves and create content that flies in the digital age. One interesting takeaway is a chart (see below) which shows how U.S. and European consumers react to different types of advertising/marketing content…